CMO Executive Summit 2026 sponsor
User.com
User.com – now developed as Positive User – is a European marketing automation and customer engagement platform for running customer communication across many channels from one place.
About the partner
The platform covers emailing, SMS, WhatsApp, web and mobile push notifications, website live chat and chatbot, and mobile wallet cards. Marketing, sales and customer service teams use it to manage contacts, campaigns and multichannel customer journeys, automations, a loyalty programme and a unified customer data platform – with AI support and a library of more than 50 ready-made workflows.
User.com is part of Positive (formerly Sarbacane Group), a European martech group whose portfolio also includes Surfer, Signitic and Iconosquare. As Positive User it is also the new generation of the Sarbacane platform – sarbacane.com now redirects to user.com. The solution is built and hosted in Europe, holds ISO 27001 certification, and its Polish office (Positive Group Polska) is in Warsaw.
At CMO Executive Summit 2026
Michał Korba, CMO – speaker, Master Classes on Stage D (Workshop / MasterClasses).