MARKETING & INNOVATION
EXECUTIVE SUMMIT 2024
AGENDA 4th DECEMBER 2024
MAIN STAGE
4 / 12 / 2024
09:00 - 10:00
Hotel Crowne Plaza
REJESTRACJA
09:30 - 10:00
Hotel Reneissance
CROSS BRANDS MATCHMAKING
10:00 - 10:05
Hotel Reneissance
WELCOME SPEECH
10:05 - 10:40
Hotel Reneissance
Gen Z, Millennials, Boomers - Do We Still Trust Influencers?
10:40 - 11:20
Hotel Reneissance
Brand Leadership in a VUCA World
11:20 - 12:00
Hotel Reneissance
Inside the Future of Healthcare
12:00 - 12:40
Hotel Reneissance
Silver Future: Confronting Aging Social Trends
12:40 - 13:20
Hotel Reneissance
What goes around comes around - why it’s important to be a responsible brand.
13:20 - 14:00
Hotel Reneissance
Self-made marketing by AI in e-commerce. Is it future or unrealistic dream?
14:00 - 14:40
Hotel Reneissance
AI vs Creativity: The Battle for the Future of Advertising
14:40 - 15:20
Hotel Reneissance
Data-Driven Company Growth
15:20 - 16:00
Hotel Reneissance
Better Mental Health at Work Starts at the Top
16:00 - 16:30
Hotel Reneissance
New vs Traditional Media
MASTER CLASSES
4 / 12 / 2024
11:00 - 12:00
Hotel Reneissance
Truly Intelligent Marketing Automation: How to Work Less and Better.
12:00 - 13:00
Hotel Reneissance
Go Global - Competing in Multiple Markets
13:00 - 14:00
Hotel Reneissance
In-housing 101 – everything you should know but are afraid to ask?
14:00 - 15:00
Hotel Reneissance